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Oh My Girl returns with evocative ‘The Fifth Season’

  • Published : May 9, 2019 - 16:08
  • Updated : May 9, 2019 - 16:08

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(Yonhap)


After experimenting with its musicality and cementing itself as one of the most talented K-pop girl groups in the scene, Oh My Girl returned with its new single “The Fifth Season,” the lead track on the act’s first-ever full-length album of the same title.

“We had this sentimental image as a rookie group, but through the new album we tried to project a more mature image,” said Seunghee during the group’s showcase for the new album in Seoul on Wednesday.

Built on evocative melodies and breathy vocals, “The Fifth Season” is a shimmering synth pop, reminiscent of Oh My Girl’s early hits like “Secret Garden,” “Closer” and “Remember Me.” Likening the feeling of love to imaginary fifth season, the girls deliver poetic lyrics like all of the act’s singles have been.


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Addressing the members’ matching elegant white dresses they sported at the event, Seunghee continued, “When we first debuted, we used to wear tennis skirts and high pony tails, but for the new album we opted for white dresses to look more mature. We tried to showcase our more developed sides both musically and appearance-wise.”

YooA also chimed in and talked about how the song’s ballet-inspired choreography emphasized the members’ feminine body lines.

“I remember how we tried to look longer and thinner while practicing the sophisticated dance movement,” she said.

The fully packed 10-track album marks the act’s first release since dropping highly acclaimed hit “Remember Me” in September last year. The set includes tracks like “Gravity,” “Crime Scene,” “Vogue” and “Checkmate.”


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Asked how the group feels about its long-awaited first LP, Mimi said, “We feel grateful for such an opportunity. A lot of people say that we have various concepts, and this album serves as our chance to expand our spectrum.”

Binnie also said, “Since it is our first EP, we felt nervous about it. I think we’ve grown up a lot both externally and internally for the last four years. With its release, I think we will get more solid. It’s going to be our new start.”


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The group debuted in 2015 as an eight-piece group with the EP “Oh My Girl,” but one of its members JinE left the group in March 2017 due to ongoing health complications. Having consistently delivered its signature bubblegum sound, Oh My Girl slowly but steadily found its way up the charts, landing its first win on a local music show with “Remember Me” last year.

“We’ve been developing step by step, scooping our first win and releasing our first LP. We would like to become a group that goes far, albeit slowly. We feel happiness from accomplishing all the overseas tours, fan meetings and album releases,” Hyojung said.

“The Fifth Season” was released on local streaming sites on Wednesday evening.

By Hong Dam-young (lotus@heraldcorp.com)