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YouTuber Risabae wins 2018 Brand of the Year Award

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Updated : July 26 2018

Korean beauty YouTuber Risabae won the Korean Consumer Forum’s 2018 Brand of the Year Award on Tuesday.

She posted a selfie on Instagram with the comment, “I won the 2018 Brand of the Year Award in the creator category! I thank you all for helping me to be in this position. This is all due to your love! I will try my best to make more helpful content. Thank you once again!”

image
(Instagram)
Risabae started off as a member of MBC’s special effects makeup team and went on to become a makeup artist at well-known makeup shops such as Ra Cloe in the cheongdam area.

She now teaches viewers how to achieve various makeup looks step by step in videos. Most of her videos are related to makeup tutorials, celebrity makeup looks and character makeups.

The YouTuber regularly comes up with content that is easy for viewers to follow and actively interacts with her fans, such as making videos upon fans’ request. Her eponymous channel ranked No. 18 on the 2018 Most Developed Channel list on YouTube.

By Kim Hye-soo (clairek@heraldcorp.com)

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