(Leaders Cosmetic)

Singer-actor Lee Seung-gi showed off his fair skin in a campaign for the cosmetic brand Leaders Cosmetic released on Thursday.

Lee was picked as the brand’s global model in November soon after his discharge from the military on Oct. 31.

In the photos, he is seen posing with the brand’s best-selling items in all-white outfits.

“This campaign highlighted the moisturizing effect of the sheet mask by emphasizing Lee Seung-gi’s flawless skin while using white-colored (fashion) items,” the brand said.

Lee Seung-gi will star in an upcoming tvN adventure drama series “Hwayugi,” set to premiere at 9 p.m. on Dec. 23.

(Leaders Cosmetic)

(Leaders Cosmetic)

By Kim So-yeon (syk19372@heraldcorp.com)