A large-scale celebration of hallyu, or Korean wave, was successfully held Wednesday in Japan, drawing over 15,000 visitors who were mostly in their teens and twenties.

"KCON," hosted by Korean entertainment firm CJ E&M, introduced Japanese attendees to K-pop, Korean fashion, food, cosmetics, technological products and companies.

A live "M Countdown" K-pop concert was held at the hallyu festival, featuring 14 acts. (CJ E&M)

A total of 65 Korean firms joined the event, of which 41 were small and medium enterprises. One SME beauty company, HansTech, reportedly inked an export deal to retail beauty masks and facial soaps containing gold, priced at $20,000.

"KCON," which first launched in Los Angeles in 2012, has been held at least twice every year, but it is the first time it has been held in Japan. CJ E&M is currently eyeing the U.S. East Coast as a potential future location, as it plans to expand the number and regions where KCON hallyu festivals are held.

"KCON 2015 Japan" drew 15,000 visitors, 80 percent of whom were in their teens and twenties, according to CJ E&M. (CJ E&M)

A live "M Countdown" K-pop concert was held, featuring 14 acts -- including INFINITE, Supernova, Block B, Sistar and 2PM's Jun. K. Nicole, formerly a member of KARA, debuted her first Japanese solo single "Something Special."

By Yoon Sarah (sarah356@heraldcorp.com)