Legendary K-pop musician Seo Taiji recently decided to appear on a television talk show to promote his comeback, drawing mixed responses over his attempt to gain media exposure.

Seo, who will return later this month with his ninth EP, has always been reluctant to appear on television or have media interviews. This “mysticism strategy” was a crucial part of Seo’s identity.

The 42-year-old, however, is pursuing a new approach. For the first time in years, Seo decided to appear on the KBS talk show “Happy Together” later this month. Unlike regular episodes, Seo will be the only guest on the program.

While some are welcoming his new attempt to communicate with fans on TV, others are concerned that such an attempt may disrupt his “mysticism.”

Whether he intentionally decided to pursue a new marketing strategy or whether he has naturally become more flexible about appearing in public remains unclear.

His talk show appearance later this month, however, will prove to his fans that Seo is still passionate about his music career.

Seo is preparing for a concert on Oct. 18 in Seoul.

(Photo credit: OSEN)

(khnews@heraldcorp.com)