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Sunmi emerges as new face of Buckaroo jeans

By Yim Hyun-su

  • Published : Aug 23, 2018 - 15:08
  • Updated : Aug 23, 2018 - 15:08

Sunmi is the new face of jeans brand Buckaroo.

The singer will represent the brand alongside actor Yang Se-jong. An official at Buckaroo said Sunmi looks good in whatever jeans she wears and her versatility was what landed her the modeling gig.

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(MAKEUS Entertainment)
Modeling for the brand is seen as a prestigious position for young actors and actresses in the South Korean entertainment industry. Previous Buckaroo representatives include Shin Hye-jeong from AOA and Kwon Na-ra from Hello Venus.

In a new promotional photo, Sunmi looked chic in a leather jacket and a pair of black boots, with her red lips completing a stylish ensemble.

More photos will be published in the October and November editions of fashion magazine Cosmopolitan.

By Yim Hyun-su (hyunsu@heraldcorp.com)