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Twice unveils new Pocari Sweat commercial

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Updated : November 13 2017

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(Dong-A Otsuka)
A new commercial for the sports drink Pocari Sweat featuring K-pop girl group Twice was released Monday.

In the 15-second video, Twice excitedly plans for a trip. In contrast to a previous ad, the singers are dressed in winter outfits in the product’s signature blue and white.

image
(Dong-A Otsuka)
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(Dong-A Otsuka)
In March, the group was picked to promote the sports drink’s 30th anniversary. It was the first time an idol group had been chosen to model for the brand.

Modeling for Pocari Sweat is a coveted job among celebrities, as the brand has a history of featuring top celebrities.

Celebrities who have endorsed the product include Han Ji-min, Park Shin-hye, Lee Yeon-hee, Kim So-eun, Moon Chae-won and Kim So-hyun.

(syk19372@heraldcorp.com)

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