(Organica)

Organica’s Just Juice Cleanse, a line of premium cold-pressed detox juices, is making waves among Korean celebrities.

Such detox juices have been openly supported by stars like K-pop boyband SHINee’s Taemin, Winner’s Taehyun and Super Junior’s Siwon, among others, via SNS. They pointed to it as one of the secrets behind a healthy appearance.

(Choi Siwon's Instagram)

Cold-pressed detox juices are said to help rejuvenate one’s body by ridding it of toxins with the aid of natural ingredients.
Hollywood A-list actresses such as Jennifer Aniston, Gwyneth Paltrow, Katie Holmes, and Jessica Chastain are considered followers of such cleanse juice diet regimes.

(Lee Jung-min's Instagram)

Just Juice is available at major department stores including Hyundai Department Store, Shinsegae Department Store, Lotte Department Store and Galleria Department Store, as well as coffee shop chains Starbucks, The Coffee Bean & Tea Leaf and Artisee.

It can also be purchased online through the brand’s official website http://www.organica.kr.

Organica’s original detox juices were designed as alternatives to heavy meals and for thorough body cleansing. They are priced at 3,000 won ($2.50) for a 190-milliliter bottle at CU convenience stores.

By Jung Min-kyung (mkj1105@heraldcorp.com)